Aurel Consulting supports businesses in sales, marketing, growth and human resources. We develop strategies, help put them into practice and build processes that help your team move forward in its day-to-day work.
Business consulting based in Dubai. Working with customers in international markets.
As an international business consultancy based in Dubai, we help business owners and leaders tackle the work that matters: acquiring customers, improving sales, developing people and organising growth.
We start by taking a close look at your business. We listen, review existing processes and speak openly about what is getting in the way. Your customers’ perspective matters just as much as your team’s experience. We use what we learn to develop recommendations that fit your situation and help you put them into practice.
Depending on the task, we provide advice, take on operational work or train your team. These five areas work together.
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We assess where your business stands and which steps are worth taking. Our work covers sales, scaling, marketing and human resources. Together, we decide what to tackle first, which resources are available and who takes responsibility.
02
We support your sales, marketing and new customer acquisition. This includes reaching the right audiences, preparing sales activities and implementing marketing measures. We agree the scope around your goals and your team’s capacity.
03
Clear responsibilities, reliable handovers and understandable processes make everyday work easier. We help you build and develop these foundations so your team knows who handles what and how work gets done together.
04
Our digital programmes cover sales, marketing, leadership and human resources. Video courses and accompanying PDF materials fit around everyday work. They help employees and leaders with the tasks they actually face in their business.
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Our team has worked with software and digital tools for customers for more than 20 years. Today, that also includes AI systems. We use them to identify customer opportunities, improve processes and handle sales and marketing tasks more efficiently. Our solutions come from practical work and have been tested in use. What matters is that they fit your business and support its long-term development.
Why does a customer choose your business? What do they expect from your offering? And how do they experience working with you?
Questions like these shape our work. We combine established sales and marketing knowledge with modern tools, checking which solutions suit your customers, your team and your processes. A tool should make work easier and deliver a practical benefit.
Individual members of our team bring up to 30 years of sales and marketing experience. They know the day-to-day work with customers, the demands of leading teams and the challenges of growing a business.
We work with international customers and experts. Their different experiences help us consider a task from several perspectives. Our focus remains on what makes sense for your business and can be put into practice under the circumstances.
Sales and marketing experience of individual team members
Customers, expertise and experts
Strategic advice and operational support
We discuss your business, your goals and the tasks on your mind. Together, we identify where support is needed.
We agree the next steps, responsibilities and scope of our work. Everyone knows what will be tackled and who will be involved.
We advise, support day-to-day activities or train your team. We review progress regularly and adjust the approach when needed.
Our digital training programmes share knowledge in sales, marketing and leadership. We also offer software for specific tasks. You can find the programmes and tools in our shop.
Video courses, PDF materials and software. Shop in German and English.
Looking to acquire new customers, improve sales or bring more structure to your business? Tell us what you have in mind and where you stand. We can discuss what support would be useful.